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Mon, Dec 15, 2008
my paper
Barking good ideas

By Koh Hui Theng

A PINT-SIZED white Maltese is a major reason why her latest business came into existence - and the pooch remains a source of business ideas.

In April, spa owner Lily Kew, 37, set up Skinetics, which imports organic Hungarian skincare products and Italian beauty equipment.

Ms Kew credits 7, her three-year-old Maltese, for giving her the confidence to proceed with the project.

She was finalising her divorce around the time Skinetics was established, and having 7 around helped her focus on her job rather than dwelling on the changes in her personal life.

The pet's daily presence - at the office, at suppliers' meetings and even during restaurant meals - lifted her spirits.

Ms Kew says: "Taking 7 for his daily walks made me healthier and happier.

"That positive vibe increased my sales because he gives me inspiration to come up with new ideas."

So far, Ms Kew has concocted 10 treatments, including a body wrap called Chocolate and Rose Decadence. She hit upon that combination while walking 7 near her office.

Now the entrepreneur is setting her sights on a beauty-training academy. It will open early next year, and she expects 7 to be responsible for new ideas in this upcoming venture too.

 


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