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LOS ANGELES - MTV isn't ruling out giving viewers more Britney Spears at this year's Video Music Awards.
'Everyone deserves a second or third chance, right?' Mr Van Toffler, president of MTV Networks Music Group, playfully told The Associated Press during a telephone interview last Friday. When asked if he was just joking, he said: 'Sorta.'
'Who knows?' he added.
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'I'm not sure how we top Britney opening the show,' said Mr Toffler. 'We are working on it every minute of every day.'
This year's MTV Video Music Awards will air live from Paramount Pictures Studios in Los Angeles on Sept 7. (MTV and Paramount are corporate cousins within Viacom Inc.)
Mr Toffler said the award show's performances will occur on the lot's various sound stages, rooftops and faux city streets.
'The backlot gives us versatility,' he said. 'You can do street performances, on-top- of-building performances, on-the-side-of-a-building performances, inside-of-a-studio performances, so we're pretty excited.'
AP
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