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Your bank may be the ticket to F1
Gabriel Chen
Fri, Aug 22, 2008
The Straits Times

WITH only a month left until Singapore's first Formula One race, some banks are pulling out all the stops to get their clients revved up for the big event.

Some are splashing out wads of cash to fly in top-tier customers from all over the world while others are hosting posh F1 cocktail parties at some top hotels.

In short, the inaugural F1 night race is shaping up to be a major marketing tool for a number of the banks here.

For the full story, visit straitstimes.com

 

 
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